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SIAL 2012 - Exhibitor Information/Marketing Package



Dear USA Pavilion Exhibitor:


We are pleased to welcome you to France and to the USA Pavilion at Salon International de l'Alimentation (SIAL) 2012.  


Please note that this Welcome Kit/Marketing Package contains information regarding events that will occur during the week of the show (October 21-25, 2012), in addition you will find in the Global Agriculture Information Network (GAIN) reports about the French market, its retail sector, as well as other countriesFor a list of European importers of U.S. food and beverage products, please see the American Food Directory. You are also encouraged to visit the FAS/U.S. Mission to the European Union (USEU) website. FAS/USEU provides updated information about EU legislation and import requirements.  You will also find attached a list of selected websites, including links to Trade in Food and Agricultural Products with the United States, State Regional Trade Groups, and food and beverage trade shows. 


As a U.S. exhibitor, you can register for the U.S. Supplier List (USL).  USL provides foreign buyers with contact information about U.S. exporters of food, farm, seafood, and forest products.  This service is widely promoted by our 80 overseas offices to ensure that international buyers have access to your information through a network of FAS websites.


We have also included useful information about your stay in Paris, including a subway/ RER map and directions to help you get to and from the show.  As an alternate to the crowded trains in Paris, Imex Management has arranged a special Shuttle Bus transportation to SIAL. You can reserve the Shuttle Bus Package, which includes round trip service from 5 central locations in downtown Paris.


My office will host a Trade Reception in the USA pavilion - Business Lounge (Hall 4) on Tuesday, October 23, at 5:00 p.m.  Please remember that show hours are from 9:00 a.m. to 6:00 p.m., with the exception of Thursday, October 25, when the show closes at 5:00 p.m.  FAS staff will be available during the show to answer your questions at the USDA booth (#4ST086) located in the USA Pavilion (Hall 4).


Good luck in your business endeavors at SIAL 2012.




Lashonda McLeod

Acting Counselor for Agricultural Affairs

Embassy of the United States of America, Paris, France


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